Armenian SPRING PR-company has been announced among the winners of “IPRA Golden World Awards – 2021” – a major award in the field of communication. 

IPRA Golden World Awards is the most important, influential and prestigious award in the PR world; it is considered the Oscar of the field. SPRING PR is the first company from Armenia to win the prize.PRING PR came forward with the cultural PR campaign called “The Road of Flavors” which was announced the winner of the Travel and Tourism nomination.

In collaboration with “Yeremyan Projects” the aim of the multiple stage campaign was to popularize Armenian cuisine, the principles of Armenian culinary traditions and hospitality, promote the potential development of Armenian gastronomic tourism and improve the knowledge of national cuisine among tourists and residents of Armenia.