Overview

SPRING PR was entrusted with providing full-scale communication and media relations support to the Agency of Economic Communications within the framework of the Russian Railways modernization and high-speed rail development project. The initiative represented one of the most ambitious national infrastructure programs in Russia, aimed at creating an advanced and efficient transport system that would drive regional growth and strengthen the country’s position among the world’s leading railway operators.

The development of high-speed rail corridors connecting Russia’s major cities — including the planned expansion of the Moscow–Saint Petersburg and Moscow–Nizhny Novgorod routes — formed a cornerstone of this modernization effort. These projects, aligned with the Russian government’s transport strategy, were intended to enhance economic competitiveness, improve connectivity, and elevate national transport standards to European levels by 2030.

Russian Railways’ flagship high-speed service, “Sapsan,” manufactured by Siemens, already symbolized the country’s technological progress in rail transportation. Designed for Russia’s climatic conditions and capable of reaching speeds of up to 250 km/h, the Sapsan reflected both innovation and passenger comfort — featuring accessibility solutions for passengers with disabilities and full onboard service packages. The broader high-speed rail program sought to build on such achievements and further consolidate Russian Railways’ reputation as a global leader in modern transport infrastructure.