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Children's Support Center of Fund for Armenian Relief

DATE

2015-2017

Client

Children’s Support Center of Fund for Armenian Relief

Service

Strategic Communications, Full PR Support 

Category

Social Impact Initiative

SPRING PR had the privilege of  being the strategic PR partner for the Fund for Armenian Relief (FAR) Children’s Support Center. This long-term collaboration was dedicated to amplifying the Center’s mission of safeguarding Armenia’s most vulnerable children and youth while enhancing the visibility of its transformative work.

The FAR Children’s Support Center is Armenia’s leading institution in the field, offering essential support to children and youth facing abuse, neglect, extreme poverty, family conflict, and abandonment. Since its inception in 2000, the Center has positively impacted the lives of nearly 13,000 children and youth, providing short-term shelter and tailored services to address their unique needs. Many beneficiaries have been reunited with their families or placed in foster care, underscoring the Center’s dedication to creating stable and nurturing environments for its beneficiaries.

Beyond its direct services, FAR spearheads child-centered initiatives that include capacity-building programs, training workshops, and in-depth research to empower families and enhance protection systems. The organization also works to prevent child abandonment through awareness campaigns and policy advocacy, addressing structural challenges while driving much-needed reforms.

During the long-term partnership, SPRING PR played a pivotal role in elevating the Center’s profile and strengthening its message. A comprehensive PR strategy was developed and executed to effectively communicate FAR’s mission, achievements, and impact. Media relations were carefully managed through the preparation of compelling press materials, coordination of professional interviews, and organization of creative photo shoots that highlighted the Center’s success stories.

SPRING PR also facilitated impactful press conferences and events that garnered significant media attention, fostering greater public awareness of the Center’s initiatives. Collaborating with prominent individuals and celebrities, the agency brought additional visibility and credibility to FAR’s work. B2B communications were strategically conducted to strengthen partnerships, ensuring sustained support from key stakeholders.

To ensure measurable results, SPRING PR actively monitored media coverage, evaluated post-campaign outcomes, and compiled detailed press clippings, providing insights into the reach and effectiveness of its initiatives. These efforts not only enhanced FAR’s reputation but also positioned the Center as a leader in child protection and advocacy in Armenia.

SPRING PR is honored to have contributed to the FAR Children’s Support Center’s vital mission of protecting and empowering vulnerable children. This partnership reflects our unwavering commitment to supporting social impact initiatives that inspire meaningful and lasting change.